The Sustainability Prerogative: Nonprofits in the Future of our Economy

Summary

Author Douglas Rushkoff argues we have failed to build a distributed economy featuring sustainability and instead doubled down on growth above all.

Douglas Rushkoff’s best-selling books on media and popular culture, including Present Shock, have been translated to over thirty languages. He is Professor of Media Theory and Digital Economics at CUNY/Queens, technology and media commentator for CNN, digital literacy advocate for Codecademy.com and a lecturer on media, technology, culture, and economics around the world.

In Throwing Rocks at the Google Bus: How Growth Became the Enemy of Prosperity, Douglas Rushkoff argues we have failed to build the distributed economy that digital networks are capable of fostering and have instead doubled down on the industrial age mandate of growth above all. Central to his argument is the rise of a new dominant business form—and it is, ideally, nonprofit.